2020 N Central Ave Suite 400 Phoenix, AZ 85004
Marketing Manager needed for growing business events' company to create and manage strategic marketing plans for IT, Cloud, and Channel-focused B2B events. This role will be responsible for implementing best practice across events and drive new digital initiatives to ensure that growth is achieved.
- Create and implement marketing strategy for brands and events
- Deliver innovative digital ideas to promote engagement
- Ensure websites are up to date
- Generate leads for sponsorship
- secure external promotions for events
- Analyze key performance metrics
Knowledge & Experience
- Analytical - data driven & highly structured decision making
- Proven record in optimizing ROI through test & measurement
- Digital marketing: knowledge of SEO, Google Analytics, email optimization etc.
- Min 5 years' experience in managing and implementing all aspects of marketing, covering proposition, pricing, lead generation and promotional strategies